About Sumitomo Mitsui Card's Acquisition of V Point Marketing as a Subsidiary
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40/100
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4
AI Summary (NQ-processed)
Sumitomo Mitsui Card has acquired V Point Marketing (formerly CCCMK Holdings) as a subsidiary as of March 31, 2026. This move aims to leverage the comprehensive strengths of the SMBC Group to evolve "V Point" into the "No. 1 point" and "No. 1 database marketing" service, making it the most preferred common point program for both consumers and businesses.