Coca-Cola Bottlers Japan to Begin Handling Japan's No.1* Energy Drink Brand "Monster Energy" in Vending Machines This Summer
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Coca-Cola Bottlers Japan, based on agreements with Monster Energy Japan LLC and Asahi Soft Drinks Co., Ltd., will begin handling the domestic No.1* energy drink brand "Monster Energy" in vending machine channels starting this summer. This initiative aims to expand customer choices and purchasing opportunities, and significantly improve sales growth and profitability by leveraging the company's industry-leading vending machine network.