Caratt Inc. (head office: Kashiba, Nara Prefecture; President and Representative Director: Takayuki Okuno) announced that it will open Natori Studio on Friday, May 22, 2026, as the 52nd location of its private photo studio brand Studio Coffret and its second studio in Miyagi Prefecture. The new studio embodies the company’s emerging market concept of an “atelier chain,” offering a concrete example of a new studio model that combines a distinctive worldview with chain-store expansion. Studio Coffret was created around the idea of “Slow Photo,” based on the desire to let families preserve the story of their children’s growth in a special, relaxing space. Since the brand launched in 2012, its professionally designed interiors, original Coffret outfits, and high-quality photography in private studio spaces have continued to attract stylish mothers and families. The new Natori Studio is located in Natori, Miyagi Prefecture. Natori sits just south of Sendai and offers excellent access, about 15 minutes by train to Sendai Station. The city is home to commercial facilities such as Aeon Mall Natori and Sendai Airport, while also offering strong child-rearing support. It ranked first for the second consecutive year in the 2025 livability ranking for Hokkaido and Tohoku, making it a popular area for families thanks to its balance of transport convenience and calm residential environment. Natori Studio is about a five-minute walk from Mitazono Station on the Sendai Airport Transit Line. Families with small children can also travel easily by car, as parking is available at Orfika Mitazono. The studio concept is “chemi (chemin) - road, journey.” It represents the path a family has walked so far and the continuing journey ahead. The studio is designed to gently preserve each family’s story. Inside are three sets with carefully selected colors and textures, creating a space that naturally invites visitors to walk further in while capturing children’s growth and family warmth. Each