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Over 5,000 Visitors at the 2nd "TikTok Beauty Fest"! Users and Companies Connect in Real Life at @cosme TOKYO

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AI Summary (NQ-processed)

TikTok for Business hosted the second "TikTok Beauty Fest" at the flagship store @cosme TOKYO, attracting over 5,000 visitors. The event bridged online discovery on TikTok with real-world brand experiences, featuring collaborations with major beauty brands like 3CE, Anessa, Dove, and MEMEME.

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Frequently Asked Questions

Q: When and where was the 2nd 'TikTok Beauty Fest' held?
A: The 2nd 'TikTok Beauty Fest' was held from Wednesday, March 18, 2026, to Tuesday, March 24, 2026, at @cosme TOKYO in Japan.
Q: How many visitors attended the 2nd 'TikTok Beauty Fest' at @cosme TOKYO?
A: Over 5,000 visitors attended the 2nd 'TikTok Beauty Fest' at the pop-up space within @cosme TOKYO between March 18 and March 24, 2026.
Q: Which companies sponsored the 2nd 'TikTok Beauty Fest'?
A: The 2nd 'TikTok Beauty Fest' was sponsored by 3CE (L'Oréal), Anessa, Dove (Unilever), and MEMEME (Kao) through the TikTok Sponsorship Package.
Q: What was the theme of the 2nd 'TikTok Beauty Fest' and why was it chosen?
A: The theme of the 2nd 'TikTok Beauty Fest' was 'Discover Beauty,' chosen because TikTok is a platform where users enjoy discovering new beauty trends and products.
Q: What did the on-site survey at the 'TikTok Beauty Fest' reveal about user behavior?
A: The on-site survey revealed that approximately 90% of visitors who use TikTok also regularly watch beauty-related content on the platform.