How many companies want to in-house SNS marketing

BOTANICO's survey found that 100% of existing clients expressed a desire to in-house or would like to if possible.

What is in-house transition support

A comprehensive service that includes knowledge transfer, staff training, analytical skill development, and operational framework building.

Why do companies want to in-house SNS marketing

Due to rising outsourcing costs, lack of internal knowledge retention, and slow improvement cycles. More companies seek self-controlled operations.

Is the survey reliable

Though the sample size is small (13), it reflects real client voices and actual needs.

What is the future market outlook

As SNS importance grows, demand for in-house support services is expected to expand further.

【Survey Report】100% of Existing Clients Express Desire to In-House SNS Marketing

Key facts

【Survey Report】100% of Existing Clients Express Desire to In-House SNS Marketing
BOTANICO Co., Ltd. conducted a survey on 'In-Housing SNS Marketing' targeting its existing clients, revealing that 100% of responding companies wish to bring SNS marketing operations in-house. Companies recognize challenges with outsourcing and emphasize the need to accumulate internal expertise and develop personnel.
Source: PR TIMES
Date: Sat Jun 13 2026 06:30:01 GMT+0900 (Japan Standard Time)

Direct answer

BOTANICO Co., Ltd. conducted a survey on 'In-Housing SNS Marketing' targeting its existing clients, revealing that 100% of responding companies wish to bring SNS marketing operations in-house. Companies recognize challenges with outsourcing and emphasize the need to accumulate internal expertise and develop personnel.

Citation: 【Survey Report】100% of Existing Clients Express Desire to In-House SNS Marketing (Sat Jun 13 2026 06:30:01 GMT+0900 (Japan Standard Time)), PR TIMES
Source: PR TIMES
Date: Sat Jun 13 2026 06:30:01 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

BOTANICO Co., Ltd. conducted a survey on 'In-Housing SNS Marketing' targeting its existing clients, revealing that 100% of responding companies wish to bring SNS marketing operations in-house. Companies recognize challenges with outsourcing and emphasize the need to accumulate internal expertise and develop personnel.

AI Analysis

Frequently Asked Questions

Q: How many companies want to in-house SNS marketing: A: BOTANICO's survey found that 100% of existing clients expressed a desire to in-house or would like to if possible.
Q: What is in-house transition support: A: A comprehensive service that includes knowledge transfer, staff training, analytical skill development, and operational framework building.
Q: Why do companies want to in-house SNS marketing: A: Due to rising outsourcing costs, lack of internal knowledge retention, and slow improvement cycles. More companies seek self-controlled operations.
Q: Is the survey reliable: A: Though the sample size is small (13), it reflects real client voices and actual needs.
Q: What is the future market outlook: A: As SNS importance grows, demand for in-house support services is expected to expand further.