AI Chatbot and AI Blog Assistant Introduced to "CAREECON Plus" Marketing Functions

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BRANU Inc. has launched AI Chatbot and AI Blog Assistant features for the marketing functions of "CAREECON Plus," an integrated business tool for the construction industry, starting May 11, 2026. This automates customer support and content generation on construction industry websites using AI, supporting everything from customer acquisition to deal closing.

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BRANU Inc. has launched AI Chatbot and AI Blog Assistant features for the marketing functions of "CAREECON Plus," an integrated business tool for the construction industry, starting May 11, 2026. This automates customer support and content generation on construction industry websites using AI, supporting everything from customer acquisition to deal closing.

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Source: https://prtimes.jp/main/html/rd/p/000000077.000031431.html | Date: Date unavailable

BRANU Inc. (Headquarters: Minato-ku, Tokyo; Representative Director: Tatsuya Natomi; Securities Code: 460A; hereinafter "BRANU"), which operates a construction DX platform business, has updated the marketing functions of "CAREECON Plus," an integrated business tool for the construction industry, to include an "AI Chatbot" and an "AI Blog Assistant," which will be available from May 11, 2026. ■ Development Background In the construction industry, while the importance of customer acquisition through websites is increasing, much of the inquiry handling and information dissemination still relies on human effort, often making it difficult to provide sufficient support and ensure continuous operation. In particular, content marketing utilizing owned media such as blogs is an effective means to deliver information tailored to customer issues and search intent, creating touchpoints with potential customers. However, in the construction industry, where construction methods, service areas, and strengths vary by company, specialized knowledge is required for theme design, content creation, and customer support. Additionally, inquiry handling, customer follow-up, and blog operations are often performed by individuals, requiring significant effort for effective operation. As a result, many companies are unable to fully engage in customer acquisition and information dissemination using their websites. To address these challenges, BRANU has been working to build a system that supports and automates information dissemination and customer support, traditionally handled by humans, using AI, leveraging the corporate and industry data accumulated through "CAREECON Platform." With this update, by utilizing AI, we enable automated customer support on websites and optimized content generation for each company, providing integrated support for the entire process from acquiring potential customers to closing deals. ■ About "AI Chatbot" This function allows the "AI Chatbot" to be installed o

AI Chatbot and AI Blog Assistant Introduced to "CAREECON Plus" Marketing Functions

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