<Home Builder Survey 2026> Approximately 80% of visit reservations are made via the Web, digitalization is progressing

AI Summary (NQ-processed)

A survey of 134 companies using KengakuCloud revealed that 72.4% of home builders conducted two or more types of events in the past three months, indicating a trend towards multiple parallel visitor attraction strategies. Web-based reservations accounted for 81% of all visit reservations, showing a significant shift towards digitalization, while phone reservations decreased by 2.4 points to 13.6%. KengakuCloud aims to streamline the complex management of diverse event types and multiple reservation channels for the housing industry.