To celebrate the release of the movie 'Your Quiz' (Kimi no Quiz) on May 15, for which QuizKnock provided supervision, baton Inc. launched a series of curated articles on its web media platform. The campaign features five selected articles designed to explain the charm of quizzes, including the psychology behind competitive play and the art of question creation. Additionally, a new series titled 'Savoring Quizzes' began in May, alongside the announcement of the 'High School Quiz Battle WHAT 2026' for students in August. These initiatives aim to lower the threshold for beginners and promote their concept of 'learning starting from fun.'