Prediction Market Point App "Beans" Launches "Thinking Ads" Promotional Measure Through Corporate Partnerships

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Atlie Co., Ltd. has launched "Thinking Ads," a new promotional measure utilizing the prediction market point app "Beans," starting in May 2026. The aim is to encourage users to proactively deepen their product understanding through prediction quizzes.

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Atlie Co., Ltd. has launched "Thinking Ads," a new promotional measure utilizing the prediction market point app "Beans," starting in May 2026. The aim is to encourage users to proactively deepen their product understanding through prediction quizzes.

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Source: https://prtimes.jp/main/html/rd/p/000000002.000182294.html | Date: Date unavailable

Atlie Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; hereinafter, "the Company") has launched "Thinking Ads," a new promotional measure utilizing prediction quizzes in collaboration with companies, starting in May 2026. This marks the first step in applying the experiential principles of prediction markets to the advertising domain. "Thinking Ads" offers a new advertising experience where users deepen their understanding of products by participating in prediction quizzes related to those products. Our first collaboration is already underway. We look forward to working with companies across various industries in the future. Overview of the Initiative This initiative involves designing prediction quizzes themed around products and brands for each participating company, which are then published on the Beans app. Anyone with the app can participate for free, and voting can be done multiple times during the campaign period as long as voting rights are available. In conjunction with this, a special page will be created for each campaign, publishing content that allows users to learn about product features and ingredients. This serves as an opportunity for those who do not yet have the app to discover products, and can also be used as a source of information to deepen understanding of products in conjunction with the quizzes. Prediction Market Point App "Beans" Beans is a free point app where users participate in "predictions" on various themes such as sports, entertainment, current events, and weather, and earn points when their predictions are correct. Accumulated points can be exchanged for gifts. The Beans Experience Flow What is a Prediction Market? It is a system where users make predictions about future events and receive rewards based on the results. This is a globally growing area of interest, as exemplified by Polymarket accurately predicting the 2024 US presidential election results with greater precision than traditional polls. With Beans, users can easily partici

Prediction Market Point App "Beans" Launches "Thinking Ads" Promotional Measure Through Corporate Partnerships

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