ASKUL EC Marketing Lab Launches Phase 3 with Participation from 111 Companies Starting June
NQ Score
84/100
N1 Content Completeness
9
AI Summary (NQ-processed)
ASKUL Co., Ltd. has launched Phase 3 of the 'ASKUL EC Marketing Lab' in June 2024, with 111 participating companies and approximately 260 researchers. By expanding B2B data sharing to category-level cross-company insights, ASKUL aims to accelerate data-driven decision-making in e-commerce marketing.
AI Analysis
Frequently Asked Questions
- Q: What is the purpose of the ASKUL EC Marketing Lab?
- A: To return data to society and realize a 'Sustainable Hub' through collaboration between companies and suppliers.
- Q: Who can participate?
- A: Supplier companies can join via B2B, B2C, or both plans.
- Q: Is data security ensured?
- A: Yes, no personal information is included, ensuring safe data sharing.
- Q: What's new in Phase 3?
- A: Cross-company data access by category enables more accurate analysis.
- Q: Has the performance report been improved?
- A: Yes, visibility has been enhanced for easier understanding and use.