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Arclands and NEC Begin Creating New Customer Experience via Common Membership Program 'ACPO', Aiming for a 'Home Center Chosen by Customers'

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AI Summary (NQ-processed)

Arclands and NEC have launched 'ACPO', a common membership program integrating physical and online store IDs, across all Arclands stores. Utilizing NEC's 'NeoSarf/DM' platform, it aims to deliver seamless omnichannel customer experiences.

AI Analysis

Frequently Asked Questions

Q: What is 'ACPO'?
A: It is a new membership program provided by Arc Lands that standardizes member IDs and benefits between physical stores and online shops.
Q: What is the purpose of implementing ACPO?
A: To seamlessly connect physical stores and e-commerce, providing personalized information and services tailored to each customer for an omnichannel experience.
Q: What technology is used in the system?
A: NEC's integrated customer management and point management platform 'NeoSarf/DM' is used.