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ALCANTARA®'s Exclusive Color "Blu Eterno" Adopted in DS Automobiles' New SUV "DS N°7"

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ALCANTARA® has been chosen for the interior of the new C-SUV "DS N°7" by French automaker DS Automobiles. Featuring the exclusively developed color "Blu Eterno" and utilizing 68% certified recycled polyester, the collaboration embodies a shared vision of sustainable luxury and advanced technology.

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Frequently Asked Questions

Q: What are the features of the Alcantara material adopted in the new 'DS N°7'?
A: It features an exclusive color called 'Blu Eterno' developed for this model, using 68% certified recycled polyester to balance beauty with environmental care.
Q: What is the production synergy between the two brands?
A: The Melfi plant in Italy producing the DS N°7 is close to Alcantara's Umbria plant, embodying their shared vision of environmental consideration.
Q: What are Alcantara's sustainability initiatives?
A: In 2009, it became the first Italian company to obtain Carbon Neutrality certification, thoroughly reducing and offsetting CO2 emissions.