Adidas Launches New Campaign for FIFA World Cup 2026: Global Film Unites World Icons Blending Football and Culture
NQ Score
90/100
N1 Content Completeness
90
AI Summary (NQ-processed)
Adidas has launched a global campaign for the FIFA World Cup 2026, themed around the "joy of playing freely." The campaign features a global film titled "Backyard Legends," starring world-renowned icons like Timothée Chalamet and Lionel Messi, aiming to convey the pure enjoyment of football.