ABEMA, the “new future television” service, announced that monthly active users (MAU) for ABEMA original programs in April 2026 grew to 149% compared with 2025. (*1 Company research as of May 1, 2026) The major drivers behind the sharp year-on-year growth in monthly viewers for ABEMA original programs were the strong performance of special programming marking ABEMA’s 10th anniversary, including “30-Hour Limit-Breaking Festival,” as well as new original programs such as “Love Hospital.” “30-Hour Limit-Breaking Festival” featured special editions of popular original programs along with numerous bold projects typical of ABEMA. The program aired nonstop over two days, April 11 and 12, presenting a lineup that symbolized ABEMA’s past and future by combining its history with new challenges. Total views of program-related videos, including social media content, surpassed 100 million over the two days. “Love Hospital” is a romance program in which adults who have forgotten love because they are absorbed in work face romance again through a three-day, two-night communal stay. The cast brought together 10 men and women active at the forefront of their respective fields, including former politician Shinji (Shinji Ishimaru, 43) and actor Hideo (Hideo Ishiguro, 37), known for appearances in hit dramas such as “Gokusen” and “Hanzawa Naoki.” The previously unseen personalities of awkward adults, including Shinji, drew significant attention through the lens of a romance documentary. Sequels in ABEMA’s original romance reality show lineup also performed well and contributed to MAU growth. Among them, “Love Power Kingdom 2” is the second season of a romance reality show in which 16 attractive men and women who consider themselves highly popular compete in high-class romantic mind games to determine the No. 1 most popular man and woman. Set in the beautiful island nation of Malta, the show depicts conflicts between the game-like “popularity ranking” system and genuine romance, unfoldi