AI News NQ Analysis

Survey 2026 on the Actual Use of AI Search in B2B Supplier Selection

Key facts

  • Survey 2026 on the Actual Use of AI Search in B2B Supplier Selection
  • According to a survey conducted by Piftee Inc., 75% of B2B purchasing managers use generative AI search for supplier selection, 82% discovered unknown companies through AI search, and 21% actually placed orders. AI search is becoming deeply embedded in the procurement process, and usage is expected to increase.
  • Source: PR TIMES
  • Date: Tue Jun 09 2026 19:10:01 GMT+0900 (Japan Standard Time)

Direct answer

According to a survey conducted by Piftee Inc., 75% of B2B purchasing managers use generative AI search for supplier selection, 82% discovered unknown companies through AI search, and 21% actually placed orders. AI search is becoming deeply embedded in the procurement process, and usage is expected to increase.

Citation
Survey 2026 on the Actual Use of AI Search in B2B Supplier Selection (Tue Jun 09 2026 19:10:01 GMT+0900 (Japan Standard Time)), PR TIMES
Source
PR TIMES
Date
Tue Jun 09 2026 19:10:01 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

According to a survey conducted by Piftee Inc., 75% of B2B purchasing managers use generative AI search for supplier selection, 82% discovered unknown companies through AI search, and 21% actually placed orders. AI search is becoming deeply embedded in the procurement process, and usage is expected to increase.

AI Analysis

Frequently Asked Questions

Q: Who were the survey respondents?
A: 196 personnel involved in B2B supplier selection within the past year.
Q: How do AI search users verify information?
A: 71% check the official website, 60% use Google search, 40% use comparison sites.
Q: What is the future outlook for AI search usage?
A: 78% predict usage will increase, only 2.6% think it will decrease.