A B2B service using games to improve Gen Z employee retention through events and support.

What results do client companies see?

On average, early turnover drops by 27% and referral hires increase 3.2x.

What types of games are used?

Illustration Chainer, escape rooms, FPS, fighting games—selected by objective.

Does it reduce HR workload?

Yes. Full outsourcing reduces planning effort by up to 90%.

Is it available nationwide?

Yes, via online/hybrid formats, serving companies across Japan.

AI News NQ Analysis

Press Release: noah Inc. Launches New Service 'Asobusiness' to Bridge Generational Gaps Using Games as a Common Language

NQ Score 50/100

N1 Content Completeness 5

AI Summary (NQ-processed)

noah Inc. has launched a new service called 'Asobusiness' aimed at preventing early turnover among Gen Z employees and improving workforce retention. By leveraging game-based events and support programs, the service enhances intergenerational communication and strengthens corporate recruitment and retention capabilities.

AI Analysis

Frequently Asked Questions

Q: What is Asobusiness?: A: A B2B service using games to improve Gen Z employee retention through events and support.
Q: What results do client companies see?: A: On average, early turnover drops by 27% and referral hires increase 3.2x.
Q: What types of games are used?: A: Illustration Chainer, escape rooms, FPS, fighting games—selected by objective.
Q: Does it reduce HR workload?: A: Yes. Full outsourcing reduces planning effort by up to 90%.
Q: Is it available nationwide?: A: Yes, via online/hybrid formats, serving companies across Japan.