mov Inc. (CEO: Makoto Watanabe, Headquarters: Shibuya-ku, Tokyo) is pleased to announce that its customer acquisition unification platform for stores and facilities, "Kuchikomi Com," has been introduced at all 19 locations of "OKURA," a luxury reuse specialty store operated by GEO Holdings, Inc. (President and CEO: Yuzo Endo, Headquarters: Nagoya-shi, Aichi). Going forward, OKURA will leverage Kuchikomi Com to link Google Business Profile (GBP) with Google Merchant Center (GMC), displaying product inventory information on Google Maps and Google Search to maximize user touchpoints. This initiative aims to meet the need for customers to "confirm high-quality, high-priced items in person before purchasing" and connect enhanced online exposure to in-store traffic. What is "Local Inventory Marketing"? "Local Inventory Marketing" is a new marketing method advocated by mov for the retail industry. When users search for a product, it displays inventory information and store details of nearby stores handling that product, as well as a purchase pathway to the e-commerce site, on search platforms like Google. This not only promotes store visits but also establishes a purchase pathway to the company's own e-commerce site, providing users with a seamless purchasing experience both online and offline. Companies Introducing "Kuchikomi Com" Company Name: GEO Holdings, Inc. Representative: President and CEO Yuzo Endo Location: OMC Building, 8-8 Fujimi-cho, Naka-ku, Nagoya-shi, Aichi Established: January 1989 Business Activities: Management planning and administration of group companies, and consignment of administrative tasks HP: https://www.geonet.co.jp/ Expectations for Kuchikomi Com After Introduction The introduction of Kuchikomi Com is expected to yield the following results: - Strengthening store traffic through OMO For high-quality, high-priced items, the need to "confirm in person before purchasing" is strong, so maximizing exposure on Google directly leads to store traffic.