MEDIA BOUQUET, Inc. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Akinari Yoshikawa) is pleased to announce the launch of "Sunglasses Press," a web media outlet that disseminates information specializing in sunglasses, effective June 2026. ▼ Sunglasses Press https://sunglasses-press.net "Sunglasses Press" is the first* specialized web media in Japan to exclusively provide information on sunglasses. Sunglasses are not only functional for UV protection but also serve as fashion items that influence the impression of the face and the overall coordination. On the other hand, there are many points to consider before purchasing, such as lens color, frame shape, compatibility with face shape, characteristics of each brand, and price range or budget. For users who are unsure about choosing sunglasses, Sunglasses Press will provide information on brands, selection methods, and trends, as well as comparative information by budget and price range, to create an informational environment where users can easily find the perfect pair for themselves. *As a web media specializing in sunglasses, not in general eyeglasses or eyewear. As of June 2026, based on our research. Background of the Launch of "Sunglasses Press" The demand for sunglasses in Japan is expanding as a daily item, driven by increasing interest in UV protection, the casualization of fashion, and the influence of Korean and international fashion. Traditionally, sunglasses were often associated with scenes slightly removed from daily life, such as summer leisure, resort settings, or the fashion of overseas celebrities. However, in recent years, they have gained attention not only for their UV protection function but also as fashion items to incorporate into everyday outfits. According to Google Trends data, search interest for "sunglasses" in 2026 is approximately double that of 2016, indicating a growing interest in sunglasses among Japanese people year by year. *Search interest is an indicator of popular