INS Co., Ltd. (Headquarters: Sumida-ku, Tokyo, Representative Director: Sota Motohashi), which operates the esports club "INSOMNIA," announced today that it has entered into a sponsorship agreement with "STORIA," a gaming device brand developed by I-CHAIN JAPAN Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo, Representative Director: Wei Su), effective July 1, 2026. This partnership goes beyond a mere sponsorship, stemming from the shared passion of both companies to "deeply commit to the Japanese esports industry and leave a tangible legacy for the world." By merging INSOMNIA's vision of "creating sleepless excitement for the world" with STORIA's pursuit of "new stories," they aim to contribute to the development of esports not only through competitive activities but also through research, education, and regional collaboration, with a focus on both Japan and the global stage. ■ Background and Objectives of the Sponsorship Agreement INSOMNIA and STORIA will leverage their respective strengths to lead the next generation of esports by focusing on the following three points: Creating Value as a Japan-Origin Brand: Based on the shared philosophy of "delivering tangible value from Japan to the world," both companies will engage in activities rooted in the scene. Maximizing Competitive Performance and Expanding Community: By providing athletes with an excellent device environment, they will pursue competitive achievements while simultaneously creating experiences that ignite the supporter community. Multifaceted Development of Esports: Moving beyond the scope of club teams and brands, they will strengthen the industry's foundation by considering collaboration in social areas such as research, education, and regional partnerships. ■ Key Collaboration and Initiative Details Introduction as Official Devices and Improvement of Competitive Performance: INSOMNIA athletes and streamers will utilize "STORIA" brand devices to aim for victory at the forefront of competitive scenes and