New Media "Campus Clip" Launched to Showcase Aspirational University Life!

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HJ Co., Ltd. and CyberAgent Co., Ltd. have jointly launched "Campus Clip," a new SNS media platform targeting 18-22 year old university students. Utilizing Instagram and TikTok, it aims to deliver authentic campus life and trends, building on HJ's expertise in teen marketing and CyberAgent's strong SNS marketing network.

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HJ Co., Ltd. and CyberAgent Co., Ltd. have jointly launched "Campus Clip," a new SNS media platform targeting 18-22 year old university students. Utilizing Instagram and TikTok, it aims to deliver authentic campus life and trends, building on HJ's expertise in teen marketing and CyberAgent's strong SNS marketing network.

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Source: https://prtimes.jp/main/html/rd/p/000000179.000020107.html | Date: Date unavailable

HJ Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, operating Girls' High School Lab) and CyberAgent Co., Ltd. (Headquarters: Shibuya-ku, Tokyo) are pleased to announce the joint launch of "Campus Clip," an SNS media platform that disseminates the real campus culture of university students. Centered on Instagram and TikTok, it will officially launch in April 2026 as a media that delivers aspirational university life and the latest trends from an authentic perspective. Background of Establishment The university student population in Japan is approximately 2.9 million, with over 98% using SNS. Instagram and TikTok, in particular, are main tools for search and information gathering for university students, significantly influencing their lifestyle decisions. However, there has been a lack of high-quality SNS media that comprehensively disseminates the real daily lives and culture of university students. Our company (HJ) has accumulated SNS marketing know-how and an influencer network for the teen generation through the operation of "Girls' High School Lab," an Instagram media for high school girls. On the other hand, CyberAgent, as one of Japan's leading SNS marketing support companies, possesses a strong network with advertisers and overwhelming achievements and knowledge in TikTok operations (its self-operated TikTok media has accumulated over 1 billion views). "Campus Clip" was born by strategically combining the strengths of these two companies. Overview of Campus Clip Media Name: Campus Clip Target: University students aged 18-22 Operating Platforms: Instagram + TikTok Content Areas: Campus life, fashion, cosmetics, lifestyle, and all aspects of university student culture Positioning: As a sister media to "Girls' High School Lab," it seamlessly supports the life stage transition from teens to university students. Instagram: https://www.instagram.com/campus_clip_/ TikTok: https://www.tiktok.com/@campusclip0 Features of the Media Authentic content that delivers the "real

New Media "Campus Clip" Launched to Showcase Aspirational University Life!

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