HIKKY Co., Ltd. announced that AlphaTheta Corporation (hereinafter AlphaTheta), a leading company in DJ equipment, will exhibit for the first time at "Virtual Market 2026 Summer," one of the world's largest metaverse events that has achieved four Guinness World RecordsTM, scheduled to be held from July 11 (Sat) to July 26 (Sun), 2026. They will showcase 3D models of official AlphaTheta DJ equipment, co-created with DJs active in VR. [Background of This Exhibition] As a leading company in DJ equipment, AlphaTheta has exhibited at music festivals and trade shows worldwide with the aim of developing DJ culture. In recent years, a unique DJ scene has formed on VR social media platforms such as VRChat, where many users enjoy music and DJ culture in avatar form. AlphaTheta has taken notice of this movement and, with a desire to support its growth and introduce the appeal of DJing to more people, has decided to exhibit at Virtual Market, one of the largest exhibition events held on VRChat. Through this first foray into the metaverse, they aim to further develop DJ culture and deliver the "joy of owning and experiencing DJ equipment" to many visitors. [Exhibition Details] ◆Experience the professional DJ system "XDJ-AZ" up close in a virtual space, born from co-creation with DJs active in VR. Prior to this exhibition, AlphaTheta invited 14 DJs active on VRChat: 3Marco, aromabl4ck, ayafmy, dj_tsumugi, Fradol, Jentagawa, KANISAN14, Kohadachan, Mazzn1987, Q330, sekizu1, SHIRIA_JP, xiriya39, and 魔いたけ, for a community roundtable discussion. They directly discussed themes such as "what kind of gimmicks to include," "what to expect from a booth exhibition," "what is enjoyable about the experience within the booth," and "what inspired them to start DJing on VRChat," with the stakeholders of the VR DJ scene, focusing on "3D DJ equipment models they truly desire." Based on the opinions of these VR DJs from the roundtable discussion, AlphaTheta developed official 3D models of their DJ