[Real Estate Brokerage Case Study] Shifting from Letters to Form Sales: Consolidating 30% of Man-hours into Strategic Design to Achieve a 15% Unique Visit Rate
NQ Score
56/100
Key facts
- [Real Estate Brokerage Case Study] Shifting from Letters to Form Sales: Consolidating 30% of Man-hours into Strategic Design to Achieve a 15% Unique Visit Rate
- FUTUREWOODS Co., Ltd. has released a case study of a real estate brokerage that successfully transformed its new business development by switching from traditional direct mail letters to automated inquiry form sales using 'FutureSearch,' reducing outreach time from two days to two hours.
- Date: Mon Mar 30 2026 05:11:12 GMT+0900 (Japan Standard Time)
Direct answer
FUTUREWOODS Co., Ltd. has released a case study of a real estate brokerage that successfully transformed its new business development by switching from traditional direct mail letters to automated inquiry form sales using 'FutureSearch,' reducing outreach time from two days to two hours.
- Citation
- [Real Estate Brokerage Case Study] Shifting from Letters to Form Sales: Consolidating 30% of Man-hours into Strategic Design to Achieve a 15% Unique Visit Rate (Mon Mar 30 2026 05:11:12 GMT+0900 (Japan Standard Time)), PR TIMES
- Source
- PR TIMES
- Date
- Mon Mar 30 2026 05:11:12 GMT+0900 (Japan Standard Time)
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Frequently Asked Questions
- Q: What was the primary sales method used by Company D before implementing FutureSearch?
- A: Company D primarily conducted sales using direct mail (DM) letters targeting general affairs managers and office heads at corporations.
- Q: How much of Company D's monthly man-hours were consumed by DM shipping tasks?
- A: More than 30% of Company D's monthly sales man-hours were spent on tasks such as printing, stuffing, and shipping direct mail (DM) letters.
- Q: What was the key factor that triggered Company D's shift in sales strategy?
- A: The turning point was receiving a single sales message in their own inquiry form, which made them realize that this was the current form of sales.
- Q: How does FutureSearch automate the sales outreach process for Company D?
- A: FutureSearch automatically handles everything from collecting target company lists to sending messages via inquiry forms by setting conditions like industry, region, and employee size.
- Q: What is the estimated time reduction for approaching 100 companies using FutureSearch compared to the previous DM method?
- A: The time required for an approach to 100 companies was reduced from two days to just approximately two hours by using FutureSearch.