▲ Scene from the lecture at Nagasaki Institute of Applied Science's sponsored course "AI Around You" (Speaker: Yuuhi Kimura, Head of Lumicite, CAC identity Inc.) CAC identity Inc. (Headquarters: Chuo-ku, Tokyo, President: Eisuke Nakanishi, hereinafter CAC identity) gave a lecture on Monday, June 15, 2026, at the Nagasaki Institute of Applied Science (Nagasaki City) on a new marketing method for the AI search era, "LLMO (Large Language Model Optimization)". This lecture was conducted as part of the comprehensive industry-academia collaboration agreement between our group company, CAC, and the Nagasaki Institute of Applied Science. Yuuhi Kimura, head of our LLMO consulting business "Lumicite," spoke and explained marketing strategies for companies and individuals to be "chosen" by AI amidst the trend of search shifting from "searching" to "asking AI," using examples of AI that students encounter in their daily lives. ■ Lecture Overview Date and Time: Monday, June 15, 2026, 13:00-14:30 (90 minutes) Venue: Nagasaki Institute of Applied Science (Amiba, Nagasaki City) Course Slot: Engineering Career IIA / General Information Studies Career IIA Lecture Title: "AI Around You" Speakers: Yushi Tokuoka (Director), Yuuhi Kimura (Head of Lumicite), CAC identity Organizers: CAC Corporation / CAC identity Inc. (Sponsored lecture based on the comprehensive collaboration agreement with Nagasaki Institute of Applied Science) ■ Background: Search Shifts from "Searching" to "Asking" - The LLMO Now Required With the spread of generative AI such as ChatGPT and Gemini, the entry point for users to access information is rapidly diversifying from the previous "Google dominance" to "Google / SNS / Generative AI." Users who used to compare links in search results themselves are now directly asking AI and acting on the "single answer" chosen by AI. This change poses a fundamental question for corporate marketing. Unlike the SEO era where a certain amount of traffic could be expected even with