loofen, a household food waste disposer developed by ALPACA Inc. (Setagaya-ku, Tokyo, CEO: Hiroki Konno), will begin airing TV commercials on the cooking variety program "Yuka's Sunday Cooking," broadcast on TV Tokyo's 6-station network, starting Sunday, July 5, 2026. It's the season for food waste problems like rot, bad odors, and fruit flies. Make not only your cooking time enjoyable but also your post-cooking cleanup and food waste disposal comfortable. "Food Waste Drying" is a new solution to household food waste problems that can be done right at home. Broadcast Overview "Yuka's Sunday Cooking" is a cooking variety program that offers recipe ideas for busy housewives to cook delicious meals quickly. In this program that conveys the joy and ease of cooking, loofen will air commercials as a home appliance that supports the unavoidable daily chore of "food waste disposal after cooking." Program Title Yuka's Sunday Cooking Broadcast Date and Time Every Sunday 10:30 AM - 11:00 AM Cast Yuka Asuka Inagaki (Cooking Researcher) The Touch Broadcaster TV Tokyo 6-station network (TV Tokyo, TV Osaka, TV Aichi, TV Hokkaido, TV Setouchi, TVQ Kyushu) + TVer streaming Program Homepage https://www.tv-tokyo.co.jp/sundaycooking/ TVer Streaming https://tver.jp/series/srmxl8qs32 CM Broadcast Start Date Sunday, July 5, 2026 Why is Food Waste Disposal Gaining Attention Now? - Three Reasons Food waste accounts for 30-40% of household garbage. The smell is a concern every time you throw it away, and in the summer, you also have to deal with rot and fruit flies. In addition to these daily discomforts, food waste is associated with three social issues. 1 Reduction of Household Garbage Food waste accounts for 30-40% of household garbage. Reducing daily food waste directly leads to a reduction in the amount of garbage bags used and the frequency of garbage disposal, contributing to the reduction of household garbage. 2 Expansion of Paid Garbage Disposal Paid garbage disposal is being introd