Instagram "Oshikatsu" Campaign Underway! "Fujisan Matcha Kurofuji" vs. "Fujisancho" ~ Tell Us Your Favorite!
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82/100
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90
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Tagonotsuki Co., Ltd. is launching an Instagram "Oshikatsu" (fandom activities) campaign today, May 2, 2026, to commemorate six months since the launch of its new product, "Fujisan Matcha Kurofuji" on December 13 last year. The campaign pits the new "Fujisan Matcha Kurofuji" against the long-loved "Fujisancho," asking consumers to choose their favorite. 20 winners will be selected by lottery to receive an assortment of both products.