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Winners of the Inaugural 'Kids Mirai Award' Announced; 'Jury Special Award' Selected by Yuno Nagao Revealed

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Frequently Asked Questions

Q: What is the 'Kids Mirai Award' and what is its purpose?
A: The 'Kids Mirai Award' recognizes 'people, products, and things' that support children's learning and growth, aiming to build societal momentum for supporting children's futures and sharing that value.
Q: Who announced the winners of the inaugural 'Kids Mirai Award' and when?
A: Asahi Gakken Synquest Co., Ltd. announced the winning companies and products for the 'Kids Mirai Award' on March 22, 2026.
Q: How were the votes for the 'Kids Mirai Award' collected?
A: Votes were collected through a special website from February 6 to March 1, and a 'touch-and-try' real-world voting event was held at Gotenyama Elementary School in Tokyo on March 1, totaling 3,500 votes.
Q: Which product won the Grand Prize at the 'Kids Mirai Award' and why?
A: Yakult Honsha Co., Ltd.'s 'New Yakult' won the Grand Prize because its fermented milk drink, containing 20 billion 'Lactobacillus casei strain Shirota,' is recognized as a reliable ally for children's health, improving the intestinal environment and regulating stomach conditions.
Q: Besides the Grand Prize and Excellence Awards, what other awards were determined?
A: In addition to the Grand Prize and Excellence Awards, seven category awards were determined, along with the Jury Special Award selected by actor Yuno Nagao, the Kids Net Award, and the Asahi Shogakusei Shimbun Award.