Logos Holdings Co., Ltd. (Head Office: Obihiro City, Hokkaido; President & CEO: Yuichi Ikeda), a custom home builder utilizing digital marketing for customer acquisition and DX operations, announces that its group company, Logos Home Co., Ltd., has developed a large-scale residential development named "Livescene Obihiro" with a total of 83 lots in Obihiro City, and will commence sales of the first phase, comprising 25 lots, on July 1, 2026. This project is built upon our foundation of being the No. 1 home builder in the Obihiro area for 14 consecutive years. It goes beyond simply selling land; it is an initiative to create a town community where residents can live with peace of mind, safety, and beauty, a vision only a home builder can propose. ■ Background of Development and Our Reason for Creating This Town The current housing market faces challenges due to rising construction material costs and anxieties about future mortgage interest rate trends, making it difficult for younger generations looking to build a home to easily find their ideal residence. In such times, we believe it is crucial to prioritize "how richly one can live after building," and we have determined the necessity of providing an environment where families can live with genuine peace of mind and safety every day, at an accessible and fair price, not just by building high-performance homes. This comprehensive development of 83 lots leverages a system that integrates land and buildings into a single package, enhancing efficiency in construction and material procurement, and reducing costs without compromising the quality of the homes. Furthermore, instead of incurring costs for exhibiting at general housing expos or excessive advertising expenses typical of many housing companies, we engage in direct customer acquisition through our unique web marketing and social media strategies. The cost savings achieved through this thoroughly streamlined system are reinvested into the performance of the homes