Announcement of Top Partner Agreement with Hitachi Construction Machinery Co., Ltd.
NQ Score
65/100
AI Summary (NQ-processed)
Football Club Mito Hollyhock has announced a new Top Partner agreement with Hitachi Construction Machinery Co., Ltd. The contract, effective from the 2026/27 season, includes advertising on team uniforms, at home game venues, on official social media posts, and the hosting of a "Thanks Match." The contract period begins July 1, 2026. Hitachi Construction Machinery plans to change its company name to LANDCROSS Co., Ltd. in April 2027 and is embarking on a new challenge to become a top three player in the industry. Mito Hollyhock, with its brand promise "New Original Scenery in This Town," and Hitachi Construction Machinery (now LANDCROSS), with its vision "Rich Earth, Rich Town for the Future," share common values and will challenge the world together.
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Frequently Asked Questions
- Q: What is the duration of the Top Partner agreement?
- A: The contract period begins on July 1, 2026.
- Q: What are the key aspects of the Top Partner agreement?
- A: The agreement includes advertising on team uniforms, at home game venues, on official social media, and the hosting of a "Thanks Match."
- Q: When will Hitachi Construction Machinery change its company name?
- A: Hitachi Construction Machinery plans to change its company name to LANDCROSS Co., Ltd. in April 2027.
- Q: What is Mito Hollyhock's brand promise?
- A: Mito Hollyhock's brand promise is "New Original Scenery in This Town."
- Q: What is Hitachi Construction Machinery's vision?
- A: Hitachi Construction Machinery's vision is "Rich Earth, Rich Town for the Future."