Value Books Co., Ltd. (Ueda City, Nagano Prefecture, Representative Director: Nozomi Torii), which handles book buying and selling primarily online, will hold a "19th Anniversary Campaign" from Wednesday, July 1, 2026, to Friday, July 31, 2026, to commemorate its 19th anniversary. During the campaign period, if you use our buying service with "Sokufuri" selected, your appraisal value will increase by 10%. Furthermore, a total of 461 winners will receive original gifts by lottery. Six Gifts for Book Lovers The theme of the gifts is "making you want to go out with books." This time, we have collaborated with illustrator Okataoka to prepare six gifts that will make you want to take your books out with you, ranging from accommodation vouchers for book hotels to personally selected books by booksellers, Nagano specialty products, and original goods. 1 Hakone Bunkobako Accommodation Voucher worth \100,000 (1 winner) Accommodation voucher for "Hakone Bunkobako," a book hotel located in Hakone, Kanagawa Prefecture. The hotel boasts approximately 12,000 books, including new and used books and foreign books, and all rooms are equipped with open-air hot spring baths. Spend a special time surrounded by books, as if living among them. 2 2 Personally Selected Books + Original Bookmark (10 winners) Five booksellers from Nagano Prefecture—Hide Emae from Value Books, Yukie Ikegami from Hon to Cha NABO, Junko Ishigaki from mountain bookcase, Tomomi Iwai from Omokage book&craft, and Misato Onomura from Shoroku Alps—will select two books each based on the winner's reading questionnaire. An original bookmark featuring Okataoka's illustrations will be included. 3 Irodou Oyaki 7 Types + Original Bandana (50 winners) A set of 7 assorted classic oyaki from "Irodou," a long-established oyaki shop with about 100 years of history, and an original bandana. Taste the local cuisine passed down in Nagano. 4 Yamato Kawa Coffee Shop Cafe au Lait Base + Book-Made Picnic Rug (100 winners) A set of caf