'What middle-aged men fear is not aging, but the man next door': Findings from a 393-person survey on who men really compare themselves to. Father's Day Gift Campaign starts June 10.
NQ Score
86/100
N1 Content Completeness
10
Key facts
- 'What middle-aged men fear is not aging, but the man next door': Findings from a 393-person survey on who men really compare themselves to. Father's Day Gift Campaign starts June 10.
- Takamitsu Corporation, a pharmaceutical company, released results from a survey on men's skincare awareness. The survey indicates that men often associate the term 'ojisan' (middle-aged man) with themselves and recognize that skin condition directly affects 'cleanliness' and perceived age. In conjunction with the '#Ike-Oji Makeover Project' social media campaign, the company is launching a Father's Day promotion.
- Source: PR TIMES
- Date: Tue Jun 09 2026 19:30:01 GMT+0900 (Japan Standard Time)
Direct answer
Takamitsu Corporation, a pharmaceutical company, released results from a survey on men's skincare awareness. The survey indicates that men often associate the term 'ojisan' (middle-aged man) with themselves and recognize that skin condition directly affects 'cleanliness' and perceived age. In conjunction with the '#Ike-Oji Makeover Project' social media campaign, the company is launching a Father's Day promotion.
- Citation
- 'What middle-aged men fear is not aging, but the man next door': Findings from a 393-person survey on who men really compare themselves to. Father's Day Gift Campaign starts June 10. (Tue Jun 09 2026 19:30:01 GMT+0900 (Japan Standard Time)), PR TIMES
- Source
- PR TIMES
- Date
- Tue Jun 09 2026 19:30:01 GMT+0900 (Japan Standard Time)
AI Summary (NQ-processed)
Takamitsu Corporation, a pharmaceutical company, released results from a survey on men's skincare awareness. The survey indicates that men often associate the term 'ojisan' (middle-aged man) with themselves and recognize that skin condition directly affects 'cleanliness' and perceived age. In conjunction with the '#Ike-Oji Makeover Project' social media campaign, the company is launching a Father's Day promotion.
AI Analysis
Frequently Asked Questions
- Q: What were the respondents and the number of responses for the '#Ikeoji Renovation Plan' survey?
- A: The survey, conducted online from May 27 to June 2, 2026, received a total of 393 responses (51.9% male, 46.1% female).
- Q: What is the most common association that men have with the term 'uncle'?
- A: The survey results showed that 'men seen on the street' were the top association at 41.2%. Additionally, 44.1% of male respondents chose 'myself'.
- Q: What is the most common impression that skin condition has on others?
- A: 63.4% of respondents said that men with poor skin condition appear older. Conversely, 71.5% said that men with good skin condition appear clean, and 63.1% said they look younger.
- Q: What is the background of the company that conducted the survey?
- A: The survey was conducted by Takamitsu Pharmaceutical Co., Ltd., a pharmaceutical company headquartered in Nagoya, Aichi Prefecture, as part of their male skincare market expansion and the SNS campaign '#Ikeoji Renovation Plan'.
- Q: What male awareness was revealed by the survey?
- A: The survey revealed that many men are more aware of the impressions of men of the same generation around them rather than competing with younger people, and they realize that skin condition affects how they are evaluated (cleanliness and youthfulness).