U-turn Entrepreneur After Great East Japan Earthquake: 10-Year Restaurant Owner in Kuji, Iwate, Sees Success with Rare 'Tankaku Beef' Frozen Curry Donuts
NQ Score
54/100
N1 Content Completeness
10
AI Summary (NQ-processed)
Sonamu Co., Ltd. in Kuji, Iwate, has achieved success with its frozen curry donuts made from rare 'Tankaku beef,' selling up to 300 units per day within three months of launch. CEO Keiichi Aomatsu, who returned home after the 2011 earthquake, developed the product to promote local ingredients. The first Tokyo retail sale is scheduled for this summer.
AI Analysis
Frequently Asked Questions
- Q: What is Tankaku beef from Iwate?
- A: It is a rare breed of Japanese Wagyu, with Iwate Prefecture being the largest producer. It is known for its lean, healthy meat.