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Creative Hope Launches invy CRM Scoring Feature to Identify VIP Referrers

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AI Summary (NQ-processed)

Creative Hope has released a CRM Scoring Analysis feature for its referral marketing cloud invy. By tracking customer referral data, it helps stores and EC businesses identify VIP clients who generate new customers.

AI Analysis

Frequently Asked Questions

Q: When was the CRM Scoring Analysis feature released?
A: The exact release date is not specified in the press release.
Q: Which company provides the CRM Scoring Analysis feature, and for what service?
A: It is provided by Creativehope, Inc. for their referral marketing cloud service "invy".
Q: What are the two analytical metrics used in the CRM Scoring Analysis?
A: "Active Analysis" based on the date of the last referral and the number of referrals, and "Influence Analysis" based on the number of referrals and guest conversion counts.
Q: How can the extracted customer data be integrated with external systems?
A: Users can filter target customers on the dashboard and export them via CSV to integrate with external CRM systems, customer management tools, or EC carts.
Q: Where is Creativehope, Inc. headquartered?
A: It is located at 4F KDX Nishi-Shinjuku Bldg., 7-22-45 Nishi-Shinjuku, Shinjuku-ku, Tokyo, 160-0023, Japan.