Where are the blood oranges used in this beer from?

They are from Ehime Prefecture, specifically the Moro variety grown in the Nanyo/Uwajima region.

Can I buy this beer outside of Matsuyama city?

Currently, sales are centered around company-owned stores in Matsuyama and Ozu, but there are future plans for wholesale to restaurants in Matsuyama and online sales.

What kind of beer is a 'Session IPA'?

It's a beer style that maintains the characteristic floral hop aroma of an IPA (India Pale Ale) but has a lower alcohol content to make it more drinkable or 'sessionable'.

What kind of company is L.S.M. Co., Ltd., the developer?

It is a company that operates 'Mukai Saketen' in Matsuyama, Ehime. Besides retail and wholesale of alcoholic beverages, it also runs a 'kaku-uchi' (standing bar) space and develops its own brand products.

What is Garyu Brewing, the co-developer?

It is a brewery located in a renovated red-brick warehouse in Ozu, Ehime, that produces beer under the themes of 'Craft Beer x Town Revitalization x Disability Welfare'.

AI News NQ Analysis

Authentic Craft Beer with the Flavor of Ehime Blood Oranges is Born

NQ Score 52/100

N1 Content Completeness 10

Key facts

Authentic Craft Beer with the Flavor of Ehime Blood Oranges is Born
L.S.M. Co., Ltd. will begin sales of "Vampire Blood Orange Session IPA," a craft beer using blood oranges from Ehime Prefecture, starting June 5, 2026. This is the fifth product in the company's "Vampire" brand and was created in collaboration with Garyu Brewing, a craft brewery in Ozu City, Ehime.
Source: PR TIMES
Date: Wed May 27 2026 10:00:09 GMT+0900 (Japan Standard Time)

Direct answer

L.S.M. Co., Ltd. will begin sales of "Vampire Blood Orange Session IPA," a craft beer using blood oranges from Ehime Prefecture, starting June 5, 2026. This is the fifth product in the company's "Vampire" brand and was created in collaboration with Garyu Brewing, a craft brewery in Ozu City, Ehime.

Citation: Authentic Craft Beer with the Flavor of Ehime Blood Oranges is Born (Wed May 27 2026 10:00:09 GMT+0900 (Japan Standard Time)), PR TIMES
Source: PR TIMES
Date: Wed May 27 2026 10:00:09 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

L.S.M. Co., Ltd. will begin sales of "Vampire Blood Orange Session IPA," a craft beer using blood oranges from Ehime Prefecture, starting June 5, 2026. This is the fifth product in the company's "Vampire" brand and was created in collaboration with Garyu Brewing, a craft brewery in Ozu City, Ehime.

AI Analysis

Frequently Asked Questions

Q: Where are the blood oranges used in this beer from?: A: They are from Ehime Prefecture, specifically the Moro variety grown in the Nanyo/Uwajima region.
Q: Can I buy this beer outside of Matsuyama city?: A: Currently, sales are centered around company-owned stores in Matsuyama and Ozu, but there are future plans for wholesale to restaurants in Matsuyama and online sales.
Q: What kind of beer is a 'Session IPA'?: A: It's a beer style that maintains the characteristic floral hop aroma of an IPA (India Pale Ale) but has a lower alcohol content to make it more drinkable or 'sessionable'.
Q: What kind of company is L.S.M. Co., Ltd., the developer?: A: It is a company that operates 'Mukai Saketen' in Matsuyama, Ehime. Besides retail and wholesale of alcoholic beverages, it also runs a 'kaku-uchi' (standing bar) space and develops its own brand products.
Q: What is Garyu Brewing, the co-developer?: A: It is a brewery located in a renovated red-brick warehouse in Ozu, Ehime, that produces beer under the themes of 'Craft Beer x Town Revitalization x Disability Welfare'.