FujiTa Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President and CEO: Yoji Okumura; hereinafter "the Company"), a member of the Daiwa House Group, announces the commencement of development for a luxury hotel in Sengokuhara, Hakone Town, Kanagawa Prefecture, marking the first introduction of Hyatt Hotels Corporation's luxury brand "Alila" to Japan. The project will be carried out by Hyatt Hotels Corporation (Headquarters: Chicago, Illinois, USA; Chairman, President and CEO: Mark Hoplamazian; hereinafter "Hyatt"). Exterior Perspective (Image) ©Kengo Kuma & Associates This project involves the development of a new luxury hotel, "Alila Sengokuhara Hakone," under Hyatt's Alila brand, with the Company serving as the project developer and responsible for design and construction. Sengokuhara is an area renowned for its outstanding natural environment representative of Hakone. This project aims to create a luxury hotel harmoniously integrated with its surrounding landscape. Hyatt will operate the hotel. Architectural design supervision will be led by Kengo Kuma & Associates Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director: Makoto Yokoo), interior design by SIMPLICITY Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Shinichiro Ogata), and landscape design by Place Media Co., Ltd. (Headquarters: Kodaira-shi, Tokyo; Representative Director: Shintaro Yoshizawa), combining specialized expertise across disciplines to advance the project. Going forward, the Company will continue to actively pursue various development projects, including hotel developments both in Japan and abroad, as well as design and construction activities. Name Alila Sengokuhara Hakone Location 1246-1138, Sengokuhara Rokubei, Ashigarashimo District, Hakone Town, Kanagawa Prefecture Approximately 25 minutes by car from Hakone-Yumoto Station Number of Guest Rooms Total 60 rooms (planned) Site Area Approximately 19,365m2 (planned) Building Area Approximately 5,100m2 (planned)