"Revolutionizing the perception of period shorts" ÉCRU to hold its first POP UP at Matsuya Ginza, also starting pre-orders for collaboration absorbent shorts with Maimia
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Lifestyle brand ÉCRU will hold its first POP UP event at Matsuya Ginza, commencing May 6, 2026. This event will feature pre-orders for the "SUNMOON ÉCLAT PERIOD SHORTS," a collaboration with lingerie brand Maimia, aiming to redefine comfort and style in period wear.