Waimarama Japan Co., Ltd. (hereinafter referred to as Waimarama Japan), which handles the import and sale of New Zealand's prestige wine Chateau Waimarama, is pleased to announce that it has signed a licensing agreement with New Zealand Rugby and has begun operations as an official licensee of the All Blacks. As the first initiative under this agreement, the official All Blacks licensed wine "All Blacks × Minagiwa 2016," featuring Chateau Waimarama's flagship wine "Minagiwa Reserve Selection 2016," will be released in limited quantities starting July 1, 2026 (Wed). In the future, we will develop various initiatives to promote the charm of New Zealand through events, hospitality measures, and digital promotions. Main Visual for "All Blacks × Minagiwa 2016" ■ Background of this Licensing Agreement Waimarama Japan has promoted "wine as culture" through collaborations in various cultural fields such as art and music. Meanwhile, the All Blacks, as a representative of the world rugby scene, continue to embody the spirit of challenge, teamwork, and pride in New Zealand. Chateau Waimarama has also pursued the expression of the terroir of Hawke's Bay on the North Island of New Zealand, continuing to produce high-quality wines in small batches. This initiative has been realized with the desire to deliver new experiential value to the people of Japan through the rugby and wine cultures that New Zealand is proud of. ■ "The Pride of New Zealand, Intertwined." Rugby is the sport that symbolizes New Zealand, and the All Blacks are its iconic presence. On the other hand, Hawke's Bay is known as a leading wine-producing region in New Zealand, highly regarded by wine lovers worldwide. The official licensed wine to be released this time is a new initiative that connects these two proud cultures of New Zealand. Waimarama Japan will continue to promote the charm of New Zealand through events, hospitality measures, and digital promotions. ■ About the Official Licensed Wine "All Blacks ×