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Aiming for a City Where Smokers and Non-Smokers Can Coexist: 'Action for 0'

Key facts

  • Aiming for a City Where Smokers and Non-Smokers Can Coexist: 'Action for 0'
  • Philip Morris Japan and Shibuya Future Design have jointly launched 'Action for 0' to improve public spaces in Shibuya and address smoking-related urban issues. They are deploying manners-awareness posters and a new smoking environment 'GOOD MANNER SPOT' to promote coexistence between smokers and non-smokers.
  • Source: PR TIMES
  • Date: Mon Jun 08 2026 11:00:02 GMT+0900 (Japan Standard Time)

Direct answer

Philip Morris Japan and Shibuya Future Design have jointly launched 'Action for 0' to improve public spaces in Shibuya and address smoking-related urban issues. They are deploying manners-awareness posters and a new smoking environment 'GOOD MANNER SPOT' to promote coexistence between smokers and non-smokers.

Citation
Aiming for a City Where Smokers and Non-Smokers Can Coexist: 'Action for 0' (Mon Jun 08 2026 11:00:02 GMT+0900 (Japan Standard Time)), PR TIMES
Source
PR TIMES
Date
Mon Jun 08 2026 11:00:02 GMT+0900 (Japan Standard Time)

AI Summary (NQ-processed)

Philip Morris Japan and Shibuya Future Design have jointly launched 'Action for 0' to improve public spaces in Shibuya and address smoking-related urban issues. They are deploying manners-awareness posters and a new smoking environment 'GOOD MANNER SPOT' to promote coexistence between smokers and non-smokers.

AI Analysis

Frequently Asked Questions

Q: What is the purpose of Action for 0?
A: To keep Shibuya's public spaces clean and realize an urban environment where smokers and non-smokers can coexist with mutual consideration.
Q: What are the specific measures for fiscal 2026?
A: Deployment of manners-awareness posters and establishment of the new smoking environment 'GOOD MANNER SPOT'.
Q: Who is the target?
A: Mainly smokers in their late 20s to early 30s.