Starts Publishing Co., Ltd. (Headquarters: Chuo-ku, Tokyo; President and CEO: Fujiharu Sekine) announced that "OZmall" (5 million members), operated by the company, has launched the beta version of its AI service "OZmall AI" on June 24, 2026 (Wed.). This service allows users to search for restaurants using natural language input of their preferences. "OZmall AI" offers a new search experience that allows users to find restaurants through conversation, as if consulting a friend. For example, for requests such as "I want to surprise him" or "I want to celebrate my mother's 60th birthday in a private room" (companion or occasion), "I want to dine slowly by myself" (mood), or "I want to eat strawberries" (specific craving), the AI will understand the user's wishes and propose the most suitable restaurants from OZmall's carefully selected listings. ■ Features of "OZmall AI" 1. Find restaurants through natural conversation Simply input your desired conditions in natural language, such as "I want to make a surprise reservation for his birthday next Friday night. French in Ginza, preferably with a window seat." There's no need to select search conditions one by one. As you converse with the AI, your preferences will be refined, leading you to the perfect restaurant for you. 2. Proposals from restaurants carefully selected by the OZmall editorial department "OZmall AI" only proposes restaurants that are trusted and carefully selected by OZmall. We will propose the most suitable restaurants from our curated selection, which is filled with the editorial department's dedication, according to your desired scene and preferences. 3. Smooth transition from search to reservation Once you find a restaurant you like on "OZmall AI," you can proceed directly to the reservation page. Simply select the date, time, and number of people to complete your reservation smoothly. ■ OZmall's Vision and Development Background OZmall provides heartwarming "restaurant experiences" through its carefu